wyckly:

Pharrell is one of the many reasons why BAPE got popular over here in the States. When he started rockin BAPE in the mid-2000’s he introduced a Japanese streetwear staple to a nation of new fans. Once he started his own company Billionaire Boys Club the two companies became synonymous with each other. This month we see Pharrell appearing not only in BBC but in BAPE as well, modeling pieces from both brand’s 2013 spring/summer collections. Pharrell how items from the different lines still manage to work together, effortlessly.